Monday 23rd May 2016
Newport Expansion
In Newport, Hotrod’s street signage has been delivering smartphone-friendly multimedia for three years. Now the City Council and the Business Improvement District (BID) are expanding the innovative digitally-linked graphics system to take advantage of the new city-wide free Wifi system.
Alongside the existing information about the city’s history and culture, people can now use signage to pick up transport information, view local shops and services, and find out about events and special offers. Hotrod are also designing a new signage option appropriate for shop windows, and updating the city’s cultural leaflet to bring it into line with the new graphics and branding.